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July 10, 1995 NYNEX CONTACT: Media Relations, (212) 395-0500 Bell Atlantic NYNEX Mobile Introduces Lowest Cost Roaming Network on East Coast; Introduces First Customer Initiative as a New Company; With 59 Cent Roaming Charges BEDMINSTER, NJ -- Bell Atlantic NYNEX Mobile, the newly combined wireless company (effective July 1, 1995), in a competitive move to provide innovative services for customers, today announced it has reduced roaming charges to 59 cents per minute and has also eliminated all daily roaming surcharges across its entire East Coast coverage area. This first major customer initiative creates a standardized and affordable rate structure consistent throughout the company's East Coast service area, now known as the MobileReach(R) network, that region's largest mobile communications system. The result is one of the lowest and most consistent rates available in the country. With the completion of the joint venture last week, Bell Atlantic NYNEX Mobile has become the largest wireless service provider in the East Coast and the second largest provider in the United States. Serving seven of the top 20 cellular markets, and covering a total population of 53 million people, its MobileReach Network provides customers convenient and easy access to calling services throughout the communications intensive Boston to Washington corridor with uniform, low prices. By establishing a large regional network, Bell Atlantic NYNEX Mobile has developed a broad-based platform for consistent, yet easily customized services that are flexible, affordable, and convenient. "Through our new company, a wide range of 'on-the-go' customers from business to general consumers, can more easily and affordably enjoy the benefits of wireless communications," said Dennis F. Strigl, president and CEO of Bell Atlantic NYNEX Mobile. "The company combines the best practices, products and talent from the two joining companies to meet the needs of our current and future customers, whether those needs span the entire east coast region or are limited to one specific town or city. Today, we're announcing our first customer initiative, a service that ensures our customers have access to the best 'anytime-anywhere' services at affordable prices. "Until recently, many wireless customers faced a disparity in roaming rates depending on their location outside the home territory, which made it virtually impossible to predict the costs of phone usage accrued while on the road. In short, roaming became a service with negative connotations, instead of the convenient calling capability it was designed to be," added Strigl. "With our 59 cent roaming charge within our MobileReach network, we have reduced per minute roaming rates by up to 40% and have taken a giant step toward eliminating customer confusion." Premier National Wireless Service Provider Offers Broad Range of Choice for Customers Bell Atlantic NYNEX Mobile is well positioned to meet the explosion in demand for wireless services. With an extensive cellular network infrastructure, strong financial resources, and a base of employees with broad technical and support experience, the company is poised to deliver a wide range of services that meet the needs of customers today. In addition, the company has the vision to ensure the seamless integration of wireless communications for anytime, anywhere access through the end of the decade and beyond. Bell Atlantic NYNEX Mobile is already a leading force in several key areas of wireless communications. The company is at the forefront of personal communications services (PCS), offering low-cost, localized calling services and one-number/one-phone access in many of its calling areas through its GO Plan(SM), Talk Along(SM) and ContactLine(SM) family of services. The company is part of a national wireless alliance with AirTouch and U S West and owns PCS licenses in 11 additional major markets and reaches an audience of nearly five million customers and more than 160 million POPs. In the area of wireless data services, Bell Atlantic NYNEX Mobile has pursued several solutions to allow customers to communicate in the medium they prefer, including facsimile, e-mail and video to name just a few. The company is a pioneer in the implementation of cellular digital packet data (CDPD), a method of sending and receiving packet data over the existing cellular infrastructure. The company offers low-cost, highly effective solutions to a range of communications challenges faced by mobile wireless customers through its AirBridge(SM) family of services, e ach designed for a specific set of applications. In addition, the company offers a range of circuit switched wireless data services that provide connections between cellular modems. These services allow customers to send and receive e-mail and access private databases, office LANs and third-party information services without investing in additional modem technology. Bell Atlantic NYNEX Mobile, headquartered in Bedminster, NJ, is the largest wireless service provider on the East Coast and the second largest provider in the United States. The company offers a full range of wireless voice, data, and paging communications solutions to its three million customers in the Northeast, mid-Atlantic, Southeast, and, through a separate subsidiary, in the Southwest. The company was formed in July 1995 through the combination of Bell Atlantic Mobile's and NYNEX Mobile's cellular operations. The new company has more than 5,000 employees.
NYNEX is a global communications and media company that provides a full range of services in the northeastern United States and high-growth markets around the world, including the United Kingdom, Thailand, Gibraltar, Greece, Indonesia, the Philippines, Poland, Slovakia and the Czech Republic. The Corporation is a leader in the telecommunications, wireless communications, cable television, directory publishing and entertainment and information services. FAX copies of recent NYNEX news releases are available free of charge, 24 hours a day. Call 1-800-331-1214 and an automated system will provide instructions.
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